ProxyEmpire

Scaling Proxy Solutions: How ProxyEmpire 2X Purchases from SEO and 4X Purchases from AI Traffic with Rankstar

Background

ProxyEmpire.io is a premier proxy service provider offering residential, mobile, and datacenter proxies for secure web scraping, data aggregation, and geo-targeted access across 170+ countries.

Results (After 4 Months)

• +56% SEO clicks (from 34.9K to 54.3K), with impressions rising from 2.37M to 4.85M.
• 2X increase in registrations and purchases.
• 4X increase in AI traffic and purchases from ChatGPT, Perplexity, Claude, and Grok.
• Strengthened market position in the competitive proxy niche through enhanced visibility and conversions.

Challenges

• Limited organic visibility on Google SERPs and AI overviews, hindering brand discovery.
• Highly competitive niche in proxy services.
• Suboptimal site structure and content, leading to low conversion rates from search traffic.
• Need for quick growth in registrations and purchases to fuel expansion.

Our Approach

• Conducted a technical SEO audit and implemented fixes to enhance site speed, indexing, and crawlability.
• Performed advanced keyword research targeting high-intent non-branded and geo-specific terms, going beyond tools like Ahrefs and SEMrush with real-user data.
• Developed topical maps, optimized collections and landing pages, and applied CRO techniques for improved user engagement and conversions.
• Implemented strategies to rank in AI results across ChatGPT, Perplexity, Claude, Grok, and other platforms for targeted traffic.

Next Steps for Sustained Growth

Target geo-specific expansions and build autosuggest entries for top-converting keywords to boost traffic further.

Create additional SEO-optimized pages and content to dominate more high-intent keywords.

Translate the site into multiple languages to expand into new international markets.

Continue enhancing AI visibility through ongoing optimizations.