Satisfaction Group

Scaling TV Production: How Satisfaction Group Doubled Leads and Traffic 100% with Rankstar

Background

Satisfaction Group is France’s leading independent television production company, producing over 1,000 hours of content annually across genres like entertainment, reality TV, documentaries, gameshows, and fiction for broadcasters and global audiences. With 227 original creations and formats exported to nearly 40 countries, they specialize in adapting and distributing successful TV shows worldwide.

Results (After 3 Months)

• +100% SEO clicks (from 13.6K to 27K), with impressions rising +51% from 257K to 389K.
• 2X more leads from Google.
• 3X more visibility on AI search.
• 50 Google and Bing autosuggest entries created.

Challenges

• Limited organic visibility on Google SERPs, autosuggest, and AI, hindering brand discovery.
• Highly competitive niche in television production.
• Suboptimal site structure and content, leading to low conversion rates from search traffic.
• The client needed a quick return on investment to start profiting from our services within 3 months.

Our Approach

• Conducted a technical SEO audit and implemented fixes to improve site speed, indexing, and crawlability.
• Performed in-depth keyword research beyond standard tools like Ahrefs and SEMrush, incorporating real-user data for high-intent terms in French and English.
• Built a comprehensive topical map, optimized collections, created targeted landing pages, and applied CRO to the blog for better user engagement and conversions.
• Engineered 50+ Google and Bing autosuggest entries for competitive keywords to drive high-volume, high-conversion traffic.
• Leveraged LLM Spotlight strategies to dominate AI results across ChatGPT, Claude, Gemini, Perplexity, and other platforms.

Next Steps for Sustained Growth

• Expand with additional SEO-optimized pages, collections, and blog content to capture all relevant keywords.
• Translate the site into more languages to target broader international markets.
• Enhance AI visibility through ongoing optimizations.
• Develop autosuggest for 100+ top-converting keywords to amplify traffic and conversions.
• Ramp up PR efforts to build authority and secure more backlinks.