Haircubed, a leading US brand of hair fiber products, collaborated with Rankstar to enhance their online presence and attract more customers.
Background
Haircubed, a leading US brand of hair fiber products, collaborated with Rankstar to enhance their online presence and attract more customers. To achieve this, our SEO agency crafted a customized strategy to improve their organic search rankings and showcase their unique, non-toxic patented formula that thickens hair using microfiber technology.
Objectives
- Boost organic traffic to Haircubed’s website, targeting potential customers looking for effective hair fiber solutions.
- Increase sales by promoting the benefits of Haircubed’s patented formula and its ability to thicken hair.
Challenges
- A saturated market with numerous hair care brands competing for online visibility.
- Haircubed’s previous digital marketing efforts had reached a plateau, necessitating a fresh approach to drive results.
Strategy and Results
Rankstar carried out a comprehensive analysis of HairCubed’s website, pinpointing opportunities for optimization and targeting high-converting keywords.
We also focused on crafting engaging content that highlighted the advantages of HairCubed’s unique formula and its ability to thicken hair without causing further hair loss.
Through our meticulous SEO strategy, HairCubed experienced a significant increase in organic traffic and a higher conversion rate of visitors purchasing their products.
This success not only demonstrated the efficacy of digital marketing but also solidified HairCubed’s position as the number one hair fiber brand in the US.