Smartico, a leading SaaS for iGaming companies, partnered with Rankstar to improve their online presence and drive customer engagement by increasing organic traffic and generating leads.
Background
Smartico, a leading SaaS Gamification, Loyalty, and Marketing Platform, partnered with Rankstar to improve their online presence and drive customer engagement by increasing organic traffic and generating leads. Our SEO agency worked closely with Smartico to create a tailored SEO strategy that would elevate their website rankings on Google.
Objectives
- Increase organic traffic to Smartico’s website, targeting potential clients interested in their services.
- Generate leads by encouraging visitors to explore their platform and solutions.
Challenges
- Stiff competition in the gamification and marketing industry, with numerous platforms competing for online visibility.
- Smartico’s previous digital marketing efforts needed a fresh approach to generating better results.
Strategy and Results
Rankstar conducted an in-depth analysis of Smartico’s website, identifying areas for optimization and focusing on high-converting keywords. We also emphasized creating engaging content that highlighted their unique services and the benefits of using their platform.
Through our comprehensive SEO strategy, Smartico experienced a significant increase in organic traffic and a higher conversion rate of visitors engaging with their platform. This success not only showcased the effectiveness of digital marketing but also solidified Smartico’s position as a top provider of gamification, loyalty, and marketing solutions.